Search Engine Optimization courses all year around
Tuesday, November 25, 2008
We offer a 1 day SEO training course run in-company, which provides a wealth of valuable information about every aspect of search engine optimisation, from designing a search engine friendly web site to optimising content and marketing your business online.Filed Under: Technology 3 Comments
Friday, January 2, 2009
PREselling, on the other hand, warms up your visitor with high-value information that fosters trust and credibility. Your information fulfills a wish and/or provides a much sought-after solution for her. As a result of this positive/beneficial experience, the visitor begins to like and respect you.
Great content encourages your visitor to think about you as a [...]
Friday, January 2, 2009
Selling is trying to get the sale. Before you sell, PREsell. While “selling” might be your first priority, it does not come first. Your site’s first job is to satisfy your visitors’ needs
and then lead them to your Most Wanted Response. It’s only at that point that selling enters the picture.
Most people, as you can [...]
Friday, January 2, 2009
As we discussed earlier, people use the Net as a searching tool. They search for credible high-value information or solutions that can fulfill a wish that they hold dearly or solve a troublesome problem that they are experiencing. Surfers, for the most part, do not know who or what can provide this — they just [...]
Friday, January 2, 2009
To be successful, the needs of your target group have to be your #1 Priority. Your desire to earn income comes second.
Use great content to create an open-to buy/hire mindset in your visitor. Deliver strong, appropriate editorial content that PREsells.
PREsold visitors convert more easily and more frequently into paying customers — higher Conversion Rates (CR) [...]
Friday, January 2, 2009
How do they get the caramel into the Cadbury Caramilk bar?
In 1968, the first television commercial featured a drill buzzing into a pocket of a Caramilk¤ bar. An announcer asked the now famous question. It has since become one of the most successful advertising concepts in advertising history.
– Cadbury’s Caramilk advertising campaign, 1968
The truth is, [...]
Saturday, December 13, 2008
There are automated software programs which will track your bids and change them multiple times a day so that you achieve optimal efficiency with your ads.
These programs can do various things such as: list your site relative to another website, bid gap management (list your site right where the first large bid gap is), bid [...]