Friday, January 2, 2009
PREselling, on the other hand, warms up your visitor with high-value information that fosters trust and credibility. Your information fulfills a wish and/or provides a much sought-after solution for her. As a result of this positive/beneficial experience, the visitor begins to like and respect you.
Great content encourages your visitor to think about you as a [...]
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Friday, January 2, 2009
As we discussed earlier, people use the Net as a searching tool. They search for credible high-value information or solutions that can fulfill a wish that they hold dearly or solve a troublesome problem that they are experiencing. Surfers, for the most part, do not know who or what can provide this — they just [...]
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Wednesday, November 26, 2008
During the training course we focus most practical work on Google AdWords training, assessing best practice for keyword matching, ad group structure, creative optimisation and listing position strategy. Finally, we will review areas such as landing page and click fraud strategy. As with our SEO training course, the emphasis will be on your own paid-search [...]
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Wednesday, November 26, 2008
During the training course we will discuss the key search engine marketing (SEM) methods deployed by online marketing professionals to ensure greater search engine visibility. This will include a detailed dissection of search engine optimisation (SEO) and pay-per-click (PPC) marketing techniques.
We will also cover affiliate marketing strategy as well as email marketing and banner advertising [...]
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Wednesday, November 26, 2008
Our Search Engine Optimisation training course is best suited to those seeking a detailed understanding of how to improve their website ranking and visibility within organic or natural search engine results pages (SERPs). It is the perfect compliment to our pay-per-click search marketing training course.
The SEO training course provides an in-depth explanation of factors contributing [...]
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Tuesday, November 25, 2008
We offer a 1 day SEO training course run in-company, which provides a wealth of valuable information about every aspect of search engine optimisation, from designing a search engine friendly web site to optimising content and marketing your business online.
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