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Posts Tagged ‘competitor benchmarking’

  1. Search Engine Optimisation Training Course

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    November 26, 2008 by admin

    Our Search Engine Optimisation training course is best suited to those seeking a detailed understanding of how to improve their
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  • Social media marketers can’t get no satisfaction but they keep trying anyway
    Forrester’s new report “Benchmark Your North American Social Marketing Efforts” make a very simple, but very disturbing point. The majority of social media marketers are spending and will keep spending their time on tactics that disappoint. Hmm. . . remember the definition of insanity is doing the same thing over and over again but expecting […] […]
  • Nuances of Spanish Language Search Marketing
    This post will help you understand the nuances of Spanish language search marketing and what you can do to help your campaigns over the hurdles that are often faced with so many countries, cultures, and dialects under a single language. […]
  • How an Online Marketing Audit Can Help A Small Business Optimize Search, Social & Content Marketing
    An increasing number of companies feel they have a solid content marketing strategy and tactical mix in place. Now it’s time to think about how to integrate an “Optimize and Socialize” approach into the overall online marketing program. Two key considerations for implementing a scalable “Optimize and Socialize” content marketing approach involve where SEO an […]
  • How to Avoid Buying a Bad Domain – Tips From Google's Matt Cutts
    Checking the Internet archive, doing some Google and Bing searches, and asking the seller for specific analytics or Google Webmasters data can help ensure that you're either starting with a clean domain, or discover potential problems. […]
  • Google AdWords "Innovations" 2014
    For AdWords users or prospects, Google has made a number of announcements to make advertising with AdWords easier for all. […]
  • 10 pressing questions for the godfather of search marketing
    Marketing Pilgrim’s Gareth Davies asked search marketing legend Danny Sullivan the ten most pressing questions for any search marketer… #1 Google: Gareth: Danny, in the last 2 years it appears to some that Google’s Algorithm may favour a larger brand over a smaller business in the search results. How effective can SEO be for driving […] […]
  • Do you trust professional content you found on Facebook?
    Suppose I emailed you an article about a radical way to drive traffic to your website. Would you be more likely to trust this article if it came from LinkedIn, Facebook or Twitter? According to “The Mindset Divide: Spotlight on Content” from LinkedIn and Millward Brown Digital, where you found the content could be just […] […]
  • Google livestreams launch of the ‘shiny appy AdWords’ upgrade
    This morning, Google execs stood up in front of 170 search market experts to unveil the all new, sleek, shiny, fully-connected, app-driven Adwords program. Jerry Dischler, Vice President of Product Management, AdWords says this is an exciting time to be a marketer because there are so many ways to reach the consumer – Google Search, […] […]
  • Google Wants to Woo Enterprise Clients Away From AdWords Management Platforms
    Two new features add powerful, enterprise-level AdWords management functionality previously available through outside platforms like Kenshoo and Marin. Two other features are unique to Google and will give management solutions a run for their money. […]
  • Google Reveals New AdWords Features: App Ads, 'Enterprise' Tools, & More
    During a live-stream event today, Google announced three key AdWords updates that will be launched over the next few months – new app ads, more insightful reporting, and enterprise-class tools for efficiency and scale. […]