Understand The Difference Between Selling… Patience is Golden!

Friday, January 2, 2009

Selling is trying to get the sale. Before you sell, PREsell. While “selling” might be your first priority, it does not come first. Your site’s first job is to satisfy your visitors’ needs
and then lead them to your Most Wanted Response. It’s only at that point that selling enters the picture.
Most people, as you can [...]

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PREselling Your first Priority

Friday, January 2, 2009

To be successful, the needs of your target group have to be your #1 Priority. Your desire to earn income comes second.
Use great content to create an open-to buy/hire mindset in your visitor. Deliver strong, appropriate editorial content that PREsells.
PREsold visitors convert more easily and more frequently into paying customers — higher Conversion Rates (CR) [...]

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